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Update HubSpot, Salesforce, Attio, or Pipedrive by voice
— from your phone, browser, or laptop, between meetings.

Voice-to-CRM lets a sales rep update their CRM by speaking instead of typing. With Spiich you say what happened after a call or an in-person meeting - Spiich identifies the right record in HubSpot, Salesforce, Attio or Pipedrive and writes the update: deal stage, notes, contacts, activities and next steps. It runs in the web app, on iPhone and Android, and as a Chrome extension.

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How Spiich updates your CRM by voice

Voice-first logging

Speak naturally after calls and meetings. Spiich captures everything and updates your CRM automatically.

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What a spoken update looks like

You say:

“Just finished with Acme. Moving them to negotiation, they confirmed the Q1 timeline. Follow up Thursday with the security doc.”

Spiich writes:

  • Deal stage: Discovery → Negotiation
  • Note added: “Q1 timeline confirmed. Ready to proceed.”
  • Task created: Send security documentation - due Thursday
  • Last contact date updated

Spiich matches the record from context - you don't have to name the deal ID, search for the contact, or open the CRM.

Philip from Samfora
Researching leads and managing tasks over hundreds of deals goes like a breeze when you're on the run.

Which CRMs voice-to-CRM works with.

Spiich works natively with HubSpot, Attio, Pipedrive and Salesforce. It fetches your CRM's configuration automatically and maps itself to your existing objects, fields and validation rules - so setup is smooth and there is nothing to wire up by hand.

Voice-to-CRM: frequently asked questions

Speak naturally after a call, an in-person meeting or a conversation at an event - describe what happened, what stage the deal is in, what needs to happen next. Spiich understands the context and updates your CRM automatically: deal stages, fields, notes, follow-up tasks and the activity log.
Essentially everything in your CRM. Deal stages, notes, and every field including custom ones. Spiich creates and modifies tasks, logs activities, and drafts the follow-up email from the same update. Just say what changed and Spiich handles the rest - just like an assistant.
Yes. Spiich knows your deals, contacts, and history. Say "just spoke with Sarah at Acme" and it knows exactly which record to update.
Spiich works natively with four CRMs: HubSpot, Salesforce, Attio and Pipedrive. Updates sync as soon as you finish speaking, and they land in your existing fields - including custom ones.
Yes. Spiich has apps for iPhone (iOS) and Android, so you can log a call while walking to your next meeting or driving back to the office. It is also how reps work an event - capture each conversation as it happens instead of rebuilding the whole day from memory that evening.
About three minutes - connect your CRM, email and calendar and you're ready. Salesforce takes a little longer, as it requires some configuration.
Every update is visible in Spiich and in your CRM's activity history, and you can correct it by saying what changed or by editing the record directly. Spiich writes under your existing permission structure and respects your CRM's validation rules, so it can only change what you can change and cannot push a record your CRM would reject.
Yes - that's the main use case. The iPhone (iOS) and Android apps let you speak an update while walking out of a meeting or driving to the next one, so details are captured while they're fresh rather than reconstructed at the end of the week.
A notetaker records what was said in a meeting. Voice-to-CRM captures everything that happens outside one - the call from the car, the corridor conversation, the decision not to pursue a deal. Spiich does both: it joins meetings and takes structured notes, and it takes spoken updates anywhere else.
All Spiich data is stored and processed in the EU. Customer content is never used to train or fine-tune AI models, and inference runs under zero-data-retention terms in EU regions. More detail on our trust and security page.

Last updated August 4, 2026

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