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Estimate Your Sales
Productivity Gap

For company or department

1500

For company or department

€50K€2M

Annual salary for cost calculation

€20K€200K
Only 33% of sales time is spent on selling actions (McKinsey & Company).Learn more
10%80%

From €149/month per user × 20 users = €2,980/month

Indicative starting point. Spiich is priced per team based on seats and modules — book a demo for a quote.

Based on your inputs: 20 reps, €500K average quota per rep, 33% of time currently spent selling. Adjust the inputs above to model your own team.

Total New Revenue€500,000 × 20 = €10,000,000
1. More time on sellingEstimated on Salesforce study
11.9h/week saved per rep × 20 reps = 18 new sales reps+€8,991,342
Manually entering data8.6% → 1%3.1h/week
Prioritizing leads7.7% → 1.9%2.3h/week
Preparation and planning8.6% → 2.9%2.3h/week
Researching prospects8.6% → 2.9%2.3h/week
Generating quotes9.6% → 4.8%1.9h/week
2. Better account targetingMcKinsey: +10%
Revenue per sale increases 3-15%+€1,000,000
3. Recovered missed follow-upsSpiich Data
10% of follow-ups missed → 2% recovery+€200,000
4. Better lead data qualityMcKinsey: +2%
More complete customer data+€200,000
Total Revenue increase€10,355,582 (↑104%)

Ready to make €10,391,342
more revenue in 2026?

Disclaimer: The Spiich Sales Productivity Gap Calculator provides estimates only and doesn't guarantee any specific results. It is based on external research reports from Salesforce, Bain & Company, and McKinsey & Company and assumptions about your inputs.

Research & Methodology

Our calculator is based on research from Salesforce and leading consulting firms on sales productivity and automation impact.

How Reps Spend an Average Workweek

8%Prioritizing leads / opportunities
9%Administrative tasks
9%Manually entering data
9%Preparation and planning
9%Internal meetings and trainings
8%Downtime
29%Selling71%Non-selling
12%Meeting in-person with customers
9%Connecting virtually with customers
8%Prospecting
9%Researching prospects
10%Generating quotes / proposals
29%Selling71%Non-selling
Selling Tasks (29%)
12%Meeting in-person with customers
9%Connecting virtually with customers
8%Prospecting
Non-selling Tasks (71%)
9%Researching prospects
10%Generating quotes / proposals
8%Prioritizing leads / opportunities
9%Administrative tasks
9%Manually entering data
9%Preparation and planning
9%Internal meetings and trainings
8%Downtime

Key Research Findings

71%
of sales reps time is spent on non-selling activities
Salesforce
40%
of sales time is spent on lower-tier accounts instead of high-value opportunities
Bain & Company
20%
of sales capacity can be freed up using automation
McKinsey & Company

Read more

Bain & Company

How Do Salespeople Really Spend Their Time? Not the Way They Say.

Analysis of calendar and email metadata reveals actual sales behaviors vs. self-reported data.

Read study →
McKinsey & Company

How top performers outpace peers in sales productivity

Non-selling activities consume two-thirds of sales time; automation can free up 20% of capacity.

Read study →
Salesforce

State of Sales Report, 6th Edition

Sales reps spend only 29% of their time selling; 71% goes to non-selling tasks like admin and data entry.

Read report →

FAQ

Set four inputs: number of sales reps, average quota per rep, share of time currently spent selling, and average salary. The calculator estimates the admin hours Spiich can automate - data entry, prospect research, meeting prep, lead prioritization, and quote generation - and converts those hours into additional revenue and cost reduction per year.
Three published sources: Salesforce's State of Sales report, which found reps spend 71% of their time on non-selling activities, Bain & Company's analysis of how salespeople actually spend their time, and McKinsey research showing automation can free up 20% of sales capacity. All three studies are linked in the methodology section on this page.
CRMs were built for managers, not sellers - so data entry, meeting prep, research, and pipeline admin all land on the rep. Salesforce research found only 29% of a rep's week goes to actual selling. Spiich exists to flip that ratio by handling the admin automatically.
Spiich eliminates 9+ hours of weekly admin per rep. The biggest wins come from automatic CRM updates after meetings and calls, AI-generated meeting notes and follow-ups, and automated prospect research.
Spiich is an agentic AI platform for B2B sales teams. AI agents handle prospecting, lead qualification, CRM updates, meeting prep, and follow-ups - writing everything back to HubSpot, Pipedrive, or Attio - so reps spend their time on relationships and closing.